Invite Us to Your Event

Pat Hendrick Photography specializes in event coverage. Whether it's a marathon, a triathlon, skiing, games such as rugby and basketball or equestrian competition, we capture the images that tell the story of your event. Then we get them up quickly to a shopping cart, so participants, their families and fans of the event can have access to a portfolio that captures the action, scenes along the sidelines and the people who make it all come together.

To the event director, it means being able to offer to participants an enhanced experience. Also, through profit-sharing or sponsored free photo downloads, you have the opportunity to raise money for special causes or simply to help cover the costs of putting on an event. And free access to our images for promotional use provides you with a wealth of artwork around which you can build you next ad campaign.

Events currently keep us busy throughout Upstate New York and neighboring Vermont, but we're open to traveling farther afield.

We learned our trade while shooting for several studios, including international operations that cover high-profile events like the New York Marathon. We offer the same quality coverage ... with our own twists that we think make us better. Plus, because we don't have the high overhead of an international operation, we can take on smaller events that those big studios would avoid.

Our events list is growing and includes the Lake George Triathlon Festival, Green Mountain Marathon and Half-Marathon, Schenectady Stockade-athon, HITS Triathlon Series, Troy Turkey Trot, Tri-Oswego Triathlon, Plattsburgh Half-Marathon, Scranton Half-Marathon, Octoberfest Half-Marathon and 10K, Middlebury Maple Run, Shires of Vermont Marathon, Black Fly Challenge Bike Race, Empire State Marathon and Half-Marathon and races sponsored by the New York Ski Educational Foundation.

We post most photos late on the same day as the event. Tagging of photos by bib number is complete the next day.

What makes us different than the average photographer is that we shoot multiple images of each competitor -- portraits of the athlete in action. We also use our photos to tell the story of your event, so you can expect images not only of the racers, but also of family members there to offer support, volunteers and the awards. Racer photos are indexed by bib numbers, making it easy for people to find themselves among what usually are thousands of images we will post for the event.

The same lab that processes photos for those big international studios processes our images, and it provides goodies like personalized email to each of your event participants showing samples of their photos ... a service provided at no charge. This special service requires a copy of your participant list with email addresses, so that the lab's computer can put copy and photos together for an attention-getting campaign. Concerned about the privacy of people on your email list? So are we. Pat Hendrick Photogaphy and Backprint, the lab that generates the email campaign, never share their lists with outsiders.

Two ways of working with us:

-- If you have a large event, profit-share may work for you. With it, there is no appearance fee. Plus, two months after the event, you receive a check for a percentage of the net sales.

-- Something that is gaining popularity among race directors is the opportunity to give athletes unlimited, no-charge access to their photos via a download site. This offers your event a valuable extra swag item. For this option, we charge a fee per racer. This is an excellent way for larger events to compete more strongly and for smaller events to make professional photo services available. Find a sponsor to cover our fee plus a profit for the event. The sponsor's logo appears on every photo plus the opening page of the photo site. You stand to make more than under the profit-share format ... plus you get to send your racers home very happy. The sponsor gets yearlong attention via the downloads page. And for athletes who still would like to purchase prints, we provide that, too, at no charge to you. Send an email to to ask for details of how it works.

Distance traveled and large events that mean bringing in extra photographers can affect event expenses and profit-shares.

What you can expect from us:

-- Your profit-share is based on net sales two months after the race. Your profit-share check arrives with a receipt letting you know what the net sales were. Sales volume varies depending on number of competitors and the level of help we get from the race director in calling attention to the photos.

-- We offer emailable cards for notifying racers of photo availability.

-- On the event day, we will set up a sign telling people we are the event photographers. We will place it in a location of your choice near the finish line or registration.

-- As with the big studios, we index our images by bib number. The participants will be able to find themselves easily. If we can't see a number, those images go to lost and found.

-- What makes us different is that we start with the "ideal image" the big studios taught us to shoot, then shoot, shoot, shoot as the competitor gets closer to us. We've found those sequences and the tight images depicting the effort being expended by the athletes are popular. We also will shoot what's going on around the race --- the volunteers, the families and the awards afterward to tell the story of your event.

 -- You will have free access to anything we post for publicity purposes. Just send a list of file numbers from the shopping cart, and you will receive via email high-resolution copies, so you have everything you need for print or Internet advertising of the next event.

-- We will add you to the coming events list on our Website, with your logo and a link to your Website. Also, the photo page from every event we cover carries a link to our coming events list, providing additional attention for your event with an interested audience of race participants.

What we need from you:

-- A note on your event Website saying Pat Hendrick Photography is the official event photographer and including a link to our Webpage ( We will send along a copy of our logo that can be dropped into your event page. It contains an embedded link to our events list. You will be notified when the shopping cart is ready -- usually later on race day. If you have a social media presence, such as on Facebook, the official photographer note also needs to appear there.

-- A copy of your registration list providing names, bib numbers and email addresses. We will use this information to generate personalized emails to the athletes to announce the availability of photos and offer an early look at them.

To inquire about coverage of your event, please call 518-327-3342 or email

Freelance photographers:

We always are looking for skilled hands for our team. If you're skilled and have professional-grade equipment, contact us. Our growing list of events means plenty of opportunities. We pay per hour spent shooting, and best of all, there is no "check's in the mail." We pay when you finish your shooting day.